GO-VIET GRAND LAUNCH EVENT

SCOPE OF WORK

Bloom Event was entrusted to deliver a full-service event solution, from concept to flawless execution. Our key responsibilities included:

• Creative direction & concept development
• Event branding & visual identity
• High-level protocol management (government & diplomatic protocol)
• Stage & AV production
• Guest experience & registration system
• Press & media coordination
• Security & logistics management
• Simultaneous interpretation & bilingual materials

EXECUTION HIGHLIGHTS

• Grand Opening Moment:
  A synchronized multimedia opening with motion graphics and lighting cues introduced Go-Viet to the audience, leading to the ceremonial launch with a symbolic hand-scan activation on stage by government leaders.
• Media Impact:
  Over 150 guests attended, including high-profile media outlets and key influencers in the tech and startup ecosystem.
• Cross-Cultural Bridging:
  We successfully navigated multicultural protocols and sensitivities to ensure seamless coordination between Vietnamese and Indonesian stakeholders.
• Tight Security & VIP Protocol:
  Coordinated with the Ministry of Public Security and Embassy staff for the safe and smooth movement of diplomatic VIPs.

RESULTS & IMPACT

• Featured in national TV and leading online platforms (VTV, VnExpress, Zing News…)
• Established Go-Viet as a serious contender in the local market from Day 1
• Strengthened diplomatic ties through a well-orchestrated government-level launch
• Set a new benchmark for regional tech brand activations in Vietnam

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