Lazada D12 Mega Sale Kick-Off Conference
client
Lazada Vietnam
sow
Corporate Conference | Award Ceremony
Location
Ho Chi Minh City
year
2024
Overview
As part of an ongoing retainer contract with Lazada, Bloom Event continued its role in executing high-impact B2B events with the Lazada D12 Mega Sale Kick-Off Conference. This signature gathering marked the official launch of the 12.12 mega campaign, uniting Lazada’s internal teams, key brand partners, and top-performing sellers for a day of strategy sharing and celebration.
Objectives
- Officially launch the Lazada 12.12 Mega Sale
- Share strategic updates and campaign insights with partners and sellers
- Strengthen engagement within the Lazada seller ecosystem
- Recognize outstanding performers from the D11 campaign
Event Highlights
👥 500+ Guests in Attendance
- A full-house event featuring brand representatives, sellers, media, and Lazada leadership
📊 Strategic Knowledge Sharing
- Deep-dive sessions on marketing, logistics, and platform innovations for the 12.12 sale
- Panels and keynote talks delivering forward-thinking insights for growth
🏆 Seller Recognition Ceremony
- Honored top brands and sellers who excelled during the recent D11 campaign
- Awards and certificates presented on stage to boost seller morale and loyalty
🎨 Branded Event Experience
- Custom-designed stage, immersive visual setup, and seamless flow reflecting Lazada’s dynamic energy
- Branded photo zones and media wall for guests to interact and share
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